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Census 2020: Best Practices & Community Conversations

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About the webinar

In light of 2020 events, securing funds for undercounted populations through the Census has become even more important and challenging.

What are some of the tactics and strategies local governments have implemented in order to increase their Census response rate? What updates have they made to their communications strategy? What creative resources are available to them? And how are community members engaging with Census 2020 content?
This webinar features speakers from ELGL, Census Bureau Open Innovation Lab, Zencity, the City of Huber Heights, OH, and the City of Pasadena, CA.


Key Topics

We discuss and brainstorm best practices, tools, and resources that can help you get the count up!

usersWhat does resident sentiment data teach us about Census 2020

PerformanceBest practices for engaging communications

devicesA multi-channel approach to getting the county up



Sarah Williams

Community Engagement Specialist

Huber Heights, OH

Tiffany Wright

Community Outreach and Media Specialist

Pasadena, CA

Lorena Molina-Irizarry

Director of Operations

Census Open Innovation Labs

Kirsten Wyatt

Executive Director and Co-Founder

Assaf Frances

Assaf Frances

Director of Urban Policy