Webinar: Leveraging Community Data to Inform Policing Priorities

Join Chief Thompson of Greensboro, NC, Chief Strange of West Sacramento, CA, and retired Chief Rahinsky of Grand Rapids, MI, for an exclusive on-demand roundtable on building community trust using data-driven insights. In this candid conversation, law enforcement leaders will share their experiences with Zencity’s Blockwise tool—a powerful resource that helps police departments listen to their communities’ voices, including those from traditionally unengaged and underrepresented neighborhoods.

This session will explore how real-time feedback on trust, safety, respect, and fairness can be used to prioritize resources and make strategic decisions that strengthen community relationships. You'll hear firsthand how departments are utilizing ongoing data to identify key concerns, inform their actions, and build safer, stronger communities.

Chief Thompson will discuss how Greensboro has integrated community data into police workflows, including:

• Incorporation of Blockwise feedback into Compstat meetings with captains and command staff, helping to bridge the disconnect between what residents want their police department to focus on versus what the agency feels it should prioritize.
• Using this data in grant applications and resource allocation decisions.
• Prioritizing new position assignments based on real-time feedback and community needs.
• Identifying how changes in district-level leadership impact community engagement perceptions and making adjustments accordingly.
• Prioritizing traffic concerns, launching outreach campaigns, and measuring the impact of messaging back to the community.

Chief Strange will share West Sacramento's experiences using Blockwise since 2022 to gather actionable insights from community feedback, including:

• Addressing key issues like road and park maintenance, which are top resident priorities.
• Reaching beyond the "same ten people" who typically provide feedback to the police and city to engage a broader and more diverse community base.
• Benchmarking against other agencies to identify baselines and measure progress.
• Enhancing transparency with residents via public launches to close the feedback loop and demonstrate responsiveness.
• Gaining valuable insights into public support for upcoming ballot measures and using that data to shape messaging and outreach strategies.

What You’ll Learn:

• Real-World Insights: Learn from the community engagement approaches in Greensboro, NC, and West Sacramento, CA, and discover practical strategies for leveraging continuous feedback to guide resource allocation.
• Best Practices: Explore proven methods for enhancing public trust and ensuring that all community voices are heard, especially from those often left out of the conversation.

This exclusive event is tailored for Zencity partners who are committed to enhancing community relations and using data to drive impactful, equitable decision-making. Don’t miss this opportunity to gain valuable insights and connect with leaders shaping the future of public safety.