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Webinar: Strategic Communications in the Age of AI

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About the webinar

Effective communication with residents is paramount in the bustling world of local government. From addressing everyday concerns to navigating crises, staying connected with the community is a constant, multi-channel endeavor. In this webinar, you will learn innovative ways to enhance strategic communications and foster meaningful conversations with your residents, ensuring that your messages resonate and drive positive engagement.

As we move into 2024 and beyond, one of the most intriguing developments is the role of artificial intelligence (AI) in revolutionizing communication strategies. AI-powered tools are transforming how local governments approach content creation, press release generation, and social media strategy. By harnessing the power of data and automation, local governments can streamline their efforts, making community engagement more efficient and impactful. This allows communications professionals to focus on what truly matters—building trust and fostering collaboration within their communities.

As a communications professional, you are responsible for keeping your finger on the pulse of public opinion, navigating the ever-evolving landscape of media and social channels, and ensuring that your messaging resonates with the residents you serve. Effective communication is not just about broadcasting messages—it's about creating two-way engagement, fostering collaboration, and demonstrating the tangible impact of community input.

In our dynamic and ever-changing world, monitoring hot-button issues in advance, acting on alerts, and staying on top of public sentiment during challenging flash points are crucial for effective communication. Additionally, creating two-way engagement and feedback channels with your residents enables you to close the loop, demonstrating that their voices are heard and valued. Through platforms like Zencity, you can publicly share the outcomes of feedback cycles, showcasing how resident feedback directly influences decision-making. This transparency enhances trust and empowers residents to become active stakeholders in their community's future.

Join us for an immersive discussion featuring insights from industry and local government experts. This webinar will provide you with the tools and knowledge needed to elevate your communication strategies, harness the power of AI, and strengthen the connection between your local government and the community it serves. Don't miss this opportunity to learn from the best and take your communications efforts to the next level.

Speakers:

angie sharp

Angie Sharp

Community Engagement Manager

City of Bettendorf, IA
noa amirav

Noa Amirav

Senior Product Manager

Zencity
joe porcelli

Joseph Porcelli

Global Public Agency Lead

Nextdoor