Be Ready for Broadband - making the case for broadband investments

The Infrastructure Investment and Jobs Act (IIJA) represents the most significant federal investment in broadband expansion in U.S. history, marking a transformative moment for communities across the nation. With such a monumental investment at stake, it is crucial for local governments to understand how American residents perceive and discuss broadband. Equally important is how local governments can effectively communicate the importance and impact of these broadband investments to their communities.

To gain this understanding, we went straight to the source—residents themselves. By analyzing millions of resident feedback interactions from over 200 cities and counties across the U.S., we have uncovered valuable insights into how broadband is discussed and perceived at the local level. This analysis provides a clear picture of the challenges, expectations, and priorities residents have when it comes to broadband infrastructure and access.

Here’s what we found: residents are deeply concerned about issues such as connectivity, affordability, and the digital divide. They express a strong desire for reliable, high-speed internet access as a fundamental need in today’s digital age. Local governments have a critical role to play in addressing these concerns and ensuring that broadband investments deliver tangible benefits to their communities.

Join the hundreds of local governments already using Zencity to better understand and respond to their residents' needs, ensuring that your broadband initiatives are aligned with community priorities and set up for success.

To dive deeper into these insights and learn how you can leverage this information to make informed decisions about broadband investments,  click the 'download as PDF' button to access the report.

Join hundreds of local governments that use Zencity